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Design Fundamentals
 

  • Typography (font pairing, hierarchy, readability)

  • Color theory and color harmony

  • Layout and composition

  • Visual hierarchy

  • Balance, contrast, and alignment

  • Grid systems

  • Branding and identity design

  • Logo design

  • Icon and symbol design

  • Illustration basics

  • Photo composition and cropping

  • Design consistency and brand guidelines

  • Product concept design and creation
     

Digital Design & Production Skills
 

  • Image editing and retouching

  • Vector illustration

  • Photo manipulation

  • Creating mockups and product presentations

  • Preparing files for print production

  • Preparing graphics for web and social media

  • Exporting correct file formats (PNG, SVG, PDF, etc.)

  • Resolution and DPI management

  • Color modes (RGB vs CMYK)

  • Packaging and label design

  • Signage and large-format design

  • Sticker and decal design
     

Software Skills
 

  • Adobe Photoshop

  • Adobe Illustrator

  • Canva

  • Photoroom

  • Lightroom

  • SignLab

  • AI-assisted platforms (ChatGPT, Gemini, etc.)
     

Marketing & Content Skills

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  • Social media graphic creation

  • Advertising design

  • Email marketing graphics

  • Web graphics and UI elements

  • Infographic design

  • Product listing graphics for ecommerce

  • Thumbnail design

  • Poster and flyer design

Machine Experience
 

  • Mimaki 3042 Printer

  • Mimaki 6042 Printer

  • Mimaki JFX600-2513

  • Epson Surecolor Printer

  • Epilog Fusion Maker Laser

  • Trotec Speedy Laser

  • Summa S3 Cutter

  • Summa F Flatbed Cutter

  • Kongsberg Ultimate

  • Kala Laminator

  • Seal Laminator

 

Technical & Production Knowledge
 

  • Print finishing (lamination, embossing, etc.)

  • Material knowledge (vinyl, acrylic, wood, metal, etc.)

  • Cutting file preparation

  • Large format printing preparation

  • Bleeds, margins, and trim lines
     

Creative & Strategic Skills
 

  • Concept development

  • Visual storytelling

  • Creative problem solving

  • Mood board creation

  • Trend research

  • Brand strategy thinking
     

Professional Skills
 

  • Client communication

  • Project management

  • Time management

  • Presenting design concepts

  • Taking feedback and revising designs

  • Collaboration with marketing or production teams
     

Industry-Specific Skills
 

  • Designing die-cut sticker and sticker sheet layouts

  • Creating product mockups for ecommerce listings

  • Designing print-ready signage (acrylic, metal, coroplast, wood, pvc, palboard, etc.)

  • Preparing files with correct spot colors for printing, laser engraving, milling

  • Creating product listing photos and images for marketing and advertising

  • Etsy store management

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